A SHINY
PEARL WHITE CHRISTMAS

Client
Colortek
Year

2017

Brief
Christmas Ad
Deliverables
  • Outdoor LED Visual

Integrating a Colortek product with a double entendre message that compliments Christmas.

For Christmas we provided Colortek paints with a beautiful outdoor billboard ad. The activation we produced had a Christmas edge to the act of painting. An ad so clean, refreshing and full of spirit. The look and feel gave a calm snowfall with a flawless color of white. The line ‘wishing you a shiny pearl white Christmas’ works for both shiny pearl white snow as well as the paint product.